I am a freelance industrial designer with a focus on context and conceptualization. I can help you or your organization with the creation of products people love to use. My services range from exploring the market for new opportunities to do the design of the product and everything in between.

This broad approach stems from my education in Integrated Product Design (MSc) at the Delft University of Technology. But also in my professional life I have worked in different fields in different stages of the design process. For instance, I have conducted research for Vomar on how they can implement internet in their marketing strategy, and I have worked on the realization of a mobile phone application for diabetic children for The Health Agency. But I also designed electronic toys and games at 1uptoys and Lego and facilitated creative sessions for different companies.

In everything I do, I search a creative way to implement the best insights from marketing, psychology, aesthetics, ergonomics, science and technology. With a focus on context and conceptualization, I pursue to thoroughly understand the situation we are dealing with, and propose ways how people may benefit best from whatever the project may result in.